DubaiKidz.biz, the best and first online resource for families in Dubai, today reveals its new website design loaded with new features such as an interactive map of nurseries.
To celebrate the launch of the new site, DubaiKidz.biz is giving away a prize a day throughout February these include a hotel stay and family brunch at Kempinski Hotel, event tickets, baby activity classes, family photo sittings, party entertainment, spa and shopping vouchers and plenty more.
Founder Petra Sander and her business partner Amelia Wilson have been busy updating and redesigning the new site, which was last month awarded its second UAE Web Award.
“When I launched DubaiKidz.biz in 2005, I did all the design and programming work myself in a simplistic manner that I could easily maintain and up date,” explains Petra. “While we haven’t changed the look and feel of the site too dramatically, as we know that our readers appreciate the neat and tidy look of it, Amelia’s new design will look fresher and offer new features, like a Google map of all the nurseries in the Dubai area and we hope to be doing the same with the schools listings soon.”
Since 2005, many new features and services have been introduced to the site including the E-zine, an online magazine containing articles about motherhood in the UAE written by mums for mums, a free newsletter service, which is distributed to more than 4,400 subscribers bi-monthly, and Facebook pages that keep 1,500 fans up-to-date with vital information for parents in the UAE.
The popular site, which saw more than 19,000 site visits or 34,800 page views, during December 2009, provides a valuable source of essential information for families, especially first-time mums.
“New mums often feel isolated – they have just left their job and living in Dubai often means that they’re far away from family and friends. Being online is another mean of being in touch and not feeling left alone with all the changes and challenges that you face as being a mum,” Petra said.
One of Amelia and Petra’s greatest challenges is staying on top of all the new things happening; new shops and schools or nurseries that open their doors as Dubai grows so rapidly.
“More of today’s mums are working and don’t have much time to sort out activities for the weekend and appreciate our What’s On section, which covers a diverse range of activities from theatre and flea markets to music and sport lessons – even the latest sales!” added Amelia.
In what promise to be a busy year for the business, 2010 will also see the launch of AbuDhabiKidz.biz and the team are also looking at setting up franchising opportunities that will see the sites concept expand to other regions in the GCC and even perhaps across the world.
