Peugeot 307 CC and KFC make a winning partnership

Published September 13th, 2006 - 09:42 GMT

Al Khayyat Motors – main distributors for Peugeot has announced that is has been supporting a promotional campaign entitled
“Win with KFC” launched in early August by Kentucky Fried Chicken, one of the Kingdom’s prominent fast food restaurants. Peugeot has supplied KFC with two Peugeot 307 CC cars for a promotional monthly draw lasting two months.

The first draw took place on 16th August 2006, and the second one took place on the 2nd September making both Mr. Suleiman Odeh Suleiman and Ms. Doa’a Khazae lucky people, giving them a valuable gift, a car that transforms in only 25 seconds into a powerful Coupe or an extremely elegant Cabriolet – the car that adapts to the choice of any lifestyle.

Mr. Suleiman expressed his joy saying: “I was extremely surprised when KFC management called me up telling me that I have won the grand prize.” While Ms. Doa’a Khazae was grateful for this promotion and said: “Thanks to KFC and Al Khayyat Group for such a great opportunity”.

This partnership is part of an ongoing policy adopted by Al Khayyat to reinforce its presence in the Jordanian Market. It has also launched a promotional campaign with C-Town to strengthen its relationship with different businesses in the country.

 

Al Khayyat Group is the sole agent for two international automotive manufacturers – Peugeot and Mazda – and was recently appointed as sole agent in Jordan for Iran Khodro, the Iranian car producer and the Chinese vehicle manufacturer, Geely.

Since 1996, when Al Khayyat Motors was established as sole agent for Peugeot, the company has built the reputation and acceptance of the brand within the Jordanian market, achieving unprecedented sales and a market share position of over 9%.

Al Khayyat's commitment to the Jordanian market is very acute.   The Group recently invested US$7 million in the establishment of a high-tech and fully equipped service center in Al Bayader and a new showroom and commercial center in Mecca Street


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