Renno Communications Group (Renno CG), a leading corporate communications consulting agency in the Middle East, today called on business leaders at the start of 2010 to innovate in order to overcome the global financial downturn and move forward with their services and products to untapped potentials.
“Conventional business is no longer the answer to the economic woes that the global and regional markets are currently suffering from, especially that more and more businesses are opting to collapse instead of working to find an exit strategy that can aid in their continuity,” said Samer M. Renno, Chief Executive Officer, Renno Communications Group.
Renno added, “Innovation in times of crisis is key to bringing companies a new vision to sustain their core line of business and at the same time to introduce new and competitive edge solutions and products that can attract a wide array of stakeholders and strengthen their positioning in their target markets.”
For 10 years, Renno CG (previously Renno & Associates) operated in the field of communications through introducing innovative services to its existing and prospective clients that were based on a Full Circle (360 degrees) of full fledge consulting solutions.
According to Renno, corporate communications agencies need to live by the recommendations they propose to their clients. “I firmly believe in innovation as a route to bypass internal/external impediments and challenges. As an agency that was setup in Beirut, Lebanon at the turn of the Century and later extended its network to Dubai and other markets across the region, we were faced with numerous hurdles that only made the management and the team more adamant and focused at overcoming them not only to survive in this competitive field but to exceed expectations and lead.”
Today, and as part of its endless drive for continued excellence and firmer relations with its stakeholders in the region and globally, Renno CG unveiled its new corporate website – www.rennocg.com -, which was designed with the aim of providing new and prospective clients with a wide array of information related to the agency’s services, industry updates and a gallery listing all the achievements over the last decade.
The new revamped website, which was developed after a detailed research, design and testing process, is brighter, bolder and offers a modern and interactive interface, in line with the demand of today’s fast moving technological world.
“We operate in a highly competitive service industry and our research showed that a lot of companies and individuals nowadays log onto the internet to find information and search for solutions to their operational requirements,” said Renno. “Our new website is in line with this technological evolution and offers a wide spectrum of information relating to our operations, specialties and core business. The site also features testimonials from our clients giving a firsthand experience of the service quality offered by our agency across the region.”
Tough times, according to Renno, call for innovative measures; hence the need to evolve and bring forth a new vision of leadership that is sustainable and based on addressing the existing needs of the industry and the various targeted sectors and markets.
