In a bid to strengthen its presence in the Middle East Market, one of the leading manufacturers and retailers of traditional and innovative perfumes, Syed Junaid Alam, has launched four new Arabic fragrances - Hajar, Al-Afeef, Tuyoob and Nazeeh. The company also announced plans to open several other outlets across region as part of its market expansion strategy.
Speaking at a press conference, Mr. Hamad Fuad, Operations Manager, Syed Junaid Alam said: “Over the years we have gained the reputation for offering our customers the best in exquisite fragrances and beautiful accessories, thus, distinguishing us from the rest. We are proud to carry on this family legacy that has been passed on from one generation to another.”
Explaining the concept behind the products launched, Obaid Siddiqui, Marketing Manager, Syed Junaid Alam said: “The concept behind each product has been carefully developed to reflect the very essence of the fragrance and is in complete harmony with its design, colors and its aromatic characteristics, thus, resulting in a distinctive brand.”
Established in 1910, Syed Junaid Alam is one of the oldest perfumers in the GCC and has significantly grown in repute and stature over the years. Today the company operates more than 80 exclusive retail outlets in Bahrain, Saudi Arabia, Qatar, Oman, Lebanon, a franchise venture in Yemen and including 10 outlets in the UAE alone.
Termed as the commercial hub of the Middle East, the company plans to open more outlets across the UAE to tap this important and strategic market. As a part of their on-going expansion plan, they will soon start operating in other Middle Eastern and North African markets. In order to achieve this, the company seeks more prestigious and popular business locations within the GCC and Middle East region.
Hajar
Hajar is a blend of classic and contemporary scents, which include Sandalwood and Dahn Al Oud making it a timeless fragrance. It offers a long lasting fragrance, incorporating fresh citrus notes and touches of pure traditional aroma. A flagship brand of Syed Junaid Alam, it is amongst the most popular perfumes in the region.
Al-Afeef
Al-Afeef inspires the senses and accentuates the spirit with vibrant, zesty and floral citrus scents. A distinctive perfume, it incorporates heavenly fruity fragrances and a unique blend of fresh floral notes including Rose, Musk blended with Jasmine, and hints of Peach and Mandarin to reflect the modern woman.
Tuyoob
A unique blend of rich floral fragrances and spicy scents with a touch of Cardamom makes Tuyoob an alluring but an elegant scent. It inspires the senses with a sensual floral scent that is an epitome of beauty and elegance.
Nazeeh
Masculine and sensual, Nazeeh is for those searching for a strong identity. A unique combination of the old and the modern, this daring fragrance is inspired by Oriental romantic surroundings and highlighting a strong Arabic tradition.
