To expand direct sales to regional and business travelers, Thuraya’s mobile satellite phones are now available in Bahrain Duty Free, which is one of the busiest transit points in the Middle East.
Thuraya is aiming to serve travelers who are heading towards Gulf states via Bahrain for business, tourism or leisure as it is a vital hub for several Gulf residents.
“Market research has indicated that demand for Thuraya phones via Bahrain airport is enormous. With massive passenger traffic growing at Bahrain airport, we want to ensure our customers can easily purchase our phones from the airport retail outlets,” said Thuraya’s Chief Strategy Officer, Mr. Sultan Al Ghafli.
He also added that by expanding Thuraya’s current distribution network through airport outlets, the Company will be able to grow its handhelds customer base which is already the largest in the Mobile Satellite Services (MSS) market.
On top of Thuraya’s handhelds portfolio is XT which is the world’s toughest and lightest satellite handheld phone. The XT is a uniquely smart handheld with the fastest data service and has GPS waypoint navigation. It is also extremely robust and durable. In addition, Thuraya’s SO-2510 (satellite only) and SG-2520 (a dual satellite/GSM phone) also will be available at Bahrain Duty Free.
Bahrain Airport has approximately 45 airlines with passengers traveling to over 65 destinations and more than 9 million annual travelers. Most recently, it has been named as the winner of the Best Airport in the Middle East Award at the Skytrax 2010 World Airport Awards.
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