Turner Inks Deal with SES AMERICOM-NEW SKIES for CNN Delivery across Europe

Turner Inks Deal with SES AMERICOM-NEW SKIES for CNN Delivery across Europe
Agreement includes outbound distribution to EMEA and inbound transport to the U.S.
NAB2009
Princeton, NJ & The Hague, Netherlands, April 21, 2009 (Business Wire): Dedicated to the reliable distribution of news from around the world, SES AMERICOM-NEW SKIES, a division of SES S.A. (Paris:SESG)(LUxX:SESG), today announced at NAB in Las Vegas that Turner Broadcasting System, Inc. (TBS) has signed a five-year distribution and contribution agreement for CNN delivery to and from Europe and the Middle East.
Under the agreement, Turner is tapping two transponders of capacity (72 megahertz total) aboard the NSS-7 satellite, which has the reach to deliver CNN International to viewers across the EMEA region. The same spacecraft is also providing the backhaul of CNN news reports from CNN’s London, Moscow, Jerusalem and Baghdad bureaus.
“SES AMERICOM-NEW SKIES and its NSS-7 platform provide the coverage we must have to reach growing CNN audiences across Europe and the Middle East,” said John Ball, Turner’s Vice President of International Distribution.
“Turner and CNN are true innovators in the world of television news, with informative and entertaining reports delivered around the clock from around the world,” said Scott Sprague, Senior Vice President of Global Sales at SES AMERICOM-NEW SKIES, noting the satellite services leader also provides CNN with capacity aboard two additional satellites for satellite news gathering (SNG) and special events coverage throughout North America. “The SES AMERICOM-NEW SKIES distribution platform stands ready to deliver programming anytime, anywhere. We are truly honored to extend our relationship with the television news leader.”