Zawaya Decor today hosted the grand opening of its first showroom, located in Abu Dhabi. The showroom is the first of its kind, and marks an expansion into the consumer retail market for the leading interior design company who’s portfolio of bespoke projects includes many luxurious villas and palaces for the royal families and many prestigious clients, as well as big projects such as hotels and managerial offices.
Zawaya Showroom brings together for the first time in Abu Dhabi some of the world’s leading luxury home furnishing brands: GIORGETTI, POLIFORM, COR and MONTIS.
Ms Ghada Khoury, Managing Director of Zawaya Decor commented on the occasion of the grand opening, “Today is a significant milestone for us. Zawaya Showroom, with its collection of unique luxury brands, is the first of its kind not only for us, but also for Abu Dhabi.” Ms Khoury continued, “The products available from the showroom give everyone the opportunity to conveniently bring modern design and luxury into their homes. At Zawaya Decor, our vision is to develop unique spaces through intelligent designs and styles and I hope that visitors to the showroom will be inspired to create their own personal designs.”
Mr Carlo Giorgetti, President of Giorgetti, present at the grand opening, commented, “Abu Dhabi is a very important market for us. We are pleased to be presenting the designs and never-ending innovation of our collections on the occasion of the opening of the Zawaya Showroom.”
The leading brands that are on display in Zawaya Showroom include:
GIORGETTI – Giorgetti outstands on the made in Italy furniture scene because of its unique history of sophistication, elegance and quality. Its tradition goes back to more than 100 years, age when it was founded by Luigi Giorgetti. The uniqueness of Giorgetti lies in its capacity to make quality and innovation parts of its life, to the extent that these values have become so intrinsic that every ambient furnished by Giorgetti becomes automatically branded. Giorgetti designs and manufactures furniture for luxurious residential and commercial environments. Its product range includes armchairs, sofas, chairs, tables, sideboards, beds and accessories. The company’s longstanding success is built upon its core values of total quality, service, knowledge and tradition. Giorgetti’s target is the connoisseur who, identifying himself in the values of elegance, of quality and uniqueness, is willing to invest in surrounding himself with artistic and exclusive pieces.
POLIFORM – The result of a successful adventurous enterprise, Poliform’s vision is based on the search for quality by updating its lines in keeping with all that is good in contemporary lifestyle trends. The Poliform collection is set midely diversified and includes systems and furnishing accessories for the whole house: bookcases, complements, wardrobes, beds, kitchens, sofas and armchairs. Poliform's comprehensive production range carries with it the design idea of a 'Poliform house' with stylistically compatible component parts; a 'global project' for each architectural situation thanks to the exceptional versatility of its modular systems.
COR – In 1955 Prince Bentheim Tecklenburg and Leo Lübke began manufacturing upholstered furniture in Rheda-Wiedenbrück under the name of COR - Latin for heart. COR furniture is built on a simple principle: only the best is good enough. Top quality materials, durablility, excellent proportions and a great deal of skill are the ingredients which make COR’s furniture great. All materials, whether leather, fabric, wood, steel or aluminium, are subject to an unshakeable demand for the highest possible quality. Everything is checked and closely scrutinized - there are no compromises.
MONTIS – Established in 1974, Montis combines modern design with superior seating comfort. The Montis collection is characterized by its distinctive color combinations in various distinctive leathers and materials and the trademark Dutch design features with a personal, human character. Montis’ production method, whereby the body of a chair or sofa is ‘given its jacket’ is an uncommon process which sets Montis apart from its competitors.
