Potential to host first Executive Leadership Academy for GCC

Potential.com, a leading UAE-based business development company,today announcedit has successfully partnered with Michael J. Tolan to launch the ‘Executive Leadership Academy’, a series of workshops and seminars for SME supervisors, managers and owners in the GCC.

Tolan, a motivational speaker and an entrepreneur with start-up experience in more than15 countries spanning over 20 years, is leading the special boot camp. The three-day event will be heldfrom23 June in Knowledge Village, Dubai.

Shadi Banna, Managing Partner, Potential.com, said: “We are excited about our cooperation with Michael Tolanwho will join several members of the Potential team to deliver cutting edge training with a unique blend of disciplines.

“The Potential.com faculty will empower and re-energize each student that completes this intensive leadership course and provide a personalized one-on-one coaching for both personal and business goals.”

Tolan will share a synthesis oftried and tested formulae which he has learnt and used in his remarkable career besidesthose ofprominent writers and speakers including Tony Robbins, Dale Carnegie, Deepak Chopra, Jim Rohn, Zig Ziglar. Tolanis also the author of the ‘Mission I’m Possible’ motivational series.

The boot camp will address participating leaders from a three dimensional perspective, including a focused discussion on each participant’s communication skills.

Michael J. Tolan said: “Leaders today must be inspirational, but it’s not always easy when the distractions from the outside world sometimes sabotage the mindset that has the responsibility to set the pace for their organization.We hope to make powerful progress in record time through this boot camp.

“The Executive Leadership Academy Boot Camp is poised to deliver exciting results for organizations and individuals by aligning mind-sets to ensure accomplishment. We will accepta small number of candidates, to make it an exclusive training and deliver unrivalled results in this field in the GCC.”

Currently, Potential.com provides specialized training and coaching for institutions and governments in the MENAregion.The business development company is also apioneer of the SME Evolution, a free training scheme for small to medium size business owners offering live training events and online courses.

The training is supported by leading international organizations such as Google and Intel, with regional partners such as Aramex, Dubai SME, Enterprise Qatar, Etisalat, HSBC, Qtel, TECOM, and Zawya. Launched in Oman, Qatar, the UAE and Lebanon, it has more than 500 entrepreneurs already signed up for its training programmes. Potential.com intends to expand the initiative toSaudi Arabia, Morocco, Kuwait and Egypt by the end of 2011.