Hijab-Wearing Models: Fashion’s ‘New Frontier'?

Published August 14th, 2018 - 08:38 GMT

By Ewelina Lepionko

In recent years, a number of major brands makes an effort to be more inclusive and diverse in their ad campaigns.

Among them is American clothing retailer Gap. The kid-focused campaign, entitled “Gap to School”, was unveiled in July and has been gaining traction online for being culturally inclusive.

L'Oreal Paris is breaking barriers and making history by featuring a hijab-wearing woman in a hair campaign.

British Vogue has made history by featuring a hijab-wearing model on its cover for the first time in its 102-year history.

Meet the Hijab-Wearing Models who Stole the Catwalk.

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Halima Aden is used to firsts (Instagram)

It’s taken 102 years for there to be a hijabi model on the cover. People are very proud of this moment. (Instagram)

Model Ikram Abdi Omar stepped out on the Molly Goddard Fall 2018 runway wearing her hijab (Instagram)

Officially she has walked Milan Fashion Week catwalks for Kanye West’s fashion line, in New York. She has appeared on the front cover of Vogue Arabia (Instagram)

Mariah Idrissi is the first Muslim woman wearing a hijab to be featured in an advert for H&M (360nobs.com)

L’Oréal makes beauty history by casting a hijab-wearing model in a hair campaign blogger Amena Khan (metro.co.uk)

This Major Brand Gap Featured a Hijab-Wearing Girl In Its New Campaign (Instagram)

“Gap to School” was unveiled in July and has been gaining traction online for being culturally inclusive (Instagram)

Halima Aden is used to firsts (Instagram)
It’s taken 102 years for there to be a hijabi model on the cover. People are very proud of this moment. (Instagram)
Model Ikram Abdi Omar stepped out on the Molly Goddard Fall 2018 runway wearing her hijab (Instagram)
Officially she has walked Milan Fashion Week catwalks for Kanye West’s fashion line, in New York. She has appeared on the front cover of Vogue Arabia (Instagram)
Mariah Idrissi is the first Muslim woman wearing a hijab to be featured in an advert for H&M (360nobs.com)
L’Oréal makes beauty history by casting a hijab-wearing model in a hair campaign blogger Amena Khan (metro.co.uk)
This Major Brand Gap Featured a Hijab-Wearing Girl In Its New Campaign (Instagram)
 “Gap to School” was unveiled in July and has been gaining traction online for being culturally inclusive (Instagram)
Halima Aden is used to firsts (Instagram)
Halima Aden is used to firsts (Instagram)
It’s taken 102 years for there to be a hijabi model on the cover. People are very proud of this moment. (Instagram)
It’s taken 102 years for there to be a hijabi model on the cover. People are very proud of this moment. (Instagram)
Model Ikram Abdi Omar stepped out on the Molly Goddard Fall 2018 runway wearing her hijab (Instagram)
Model Ikram Abdi Omar stepped out on the Molly Goddard Fall 2018 runway wearing her hijab (Instagram)
Officially she has walked Milan Fashion Week catwalks for Kanye West’s fashion line, in New York. She has appeared on the front cover of Vogue Arabia (Instagram)
Officially she has walked Milan Fashion Week catwalks for Kanye West’s fashion line, in New York. She has appeared on the front cover of Vogue Arabia (Instagram)
Mariah Idrissi is the first Muslim woman wearing a hijab to be featured in an advert for H&M (360nobs.com)
Mariah Idrissi is the first Muslim woman wearing a hijab to be featured in an advert for H&M (360nobs.com)
L’Oréal makes beauty history by casting a hijab-wearing model in a hair campaign blogger Amena Khan (metro.co.uk)
L’Oréal makes beauty history by casting a hijab-wearing model in a hair campaign blogger Amena Khan (metro.co.uk)
This Major Brand Gap Featured a Hijab-Wearing Girl In Its New Campaign (Instagram)
This Major Brand Gap Featured a Hijab-Wearing Girl In Its New Campaign (Instagram)
 “Gap to School” was unveiled in July and has been gaining traction online for being culturally inclusive (Instagram)
“Gap to School” was unveiled in July and has been gaining traction online for being culturally inclusive (Instagram)

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