September 9th, 2025 - 09:15 GMT
Worldwide end-user spending on generative AI (GenAI) smartphones is projected to total $298.2 billion by the end of 2025, according to Gartner, Inc. a business and technology insights company. It will represent 20% of total AI end-user spending in 2025. Gartner defines GenAI smartphones as devices equipped with a built-in neural engine or neural processing unit (NPU) capable of running small language models. The forecast covers both premium smartphones and basic smartphones (under $350) but excludes utility smartphones as they are no expected to have NPU capabilities at any time ...