Al-Watania Poultry has extended its wholesale contract with Dallah Hospital in Riyadh, Saudi Arabia for one full year.
Boosting production volumes, diversifying product offerings, and creating stronger links with the hospitality and health sectors in Saudi Arabia, have been key elements in Al-Watania's business plan.
“Al-Watania is pursuing a vigorous marketing strategy that will further its daily production volume to one million chickens and three million table eggs per day within the next five years, and bring a host of new food products to our consumers,” said General Manager of Al-Watania Poultry, Khaled Al-Rajhi.
In addition to frozen and chilled chicken in various weights, Al-Watania offers chicken products and derivatives that include table eggs, chicken burgers, chicken franks, breaded chicken breasts, mince, and nuggets.
Al-Watania Poultry operates out of Qassim, Saudi Arabia and employs 6,500 people. The company enjoys a 40 percent market share in the Kingdom, producing 500,000 chickens a day and one million eggs a day. Chickens are naturally fed and halal slaughtered according to the Islamic Sharia'a laws. — (menareport.com)
© 2003 Mena Report (www.menareport.com)
