The 2014 edition of Victoria's Secret's Fantasy Bra will feature, for the first time, not one, but two sapphire, ruby and diamond sets designed by Lebanese jewelers Mouawad, valued at $2 million apiece.
Mouawad has designed bejeweled bras for the American lingerie chain for more than a decade. In 2001, the jewelers made history with a $12.5 million Victoria’s Secret bra that the Guinness Book of World Records entered as the world’s most expensive bra.
Heidi Klum debuted the first Mouawad Fantasy Bra in 2001, while this year Alessandra Ambrosio and Adriana Lima of Brazil will model the bras in the brand’s 2014 fashion show in London, following in the footsteps of other top supermodels such as Tyra Banks, Selita Ebanks, and Gisele Bündchen.
According to PEOPLE Magazine, Ambrosio and Lima will sport mirror-image sapphire, ruby and diamond sets. Each lingerie set contains 16,000 perfect gems and is accompanied by 18-karat-gold-strung jeweled body pieces, all of which took more than 1,380 hours to create.
“Words can’t describe how excited I was when I received a call from Victoria’s Secret to let me know that I would be wearing it,” Ambrosio tells PEOPLE. As for Lima, she said that “this year was even more special because for the first time two of us would be wearing it.”
Despite the doubling, this year’s fantasy bra falls short of last year’s design, which was worth $10 million.
Mouawad’s story began with its founder David Mouawad, who learned the craft in Mexico and returned to open his business in Beirut in 1908.
Now run by its fourth generation, the jewelers have dressed a huge number of Hollywood and regional stars in their precious gems.
The jewelers also have a penchant for making world records. They are in the Guinness Book of World Records for the most valuable necklace in the world, valued at $55 million, and the most valuable handbag at $3.8 million.
