Nissan Takes Dubai International Motor Show 2017 by Storm With Nissan Patrol Super Safari
Arabian Automobiles, the flagship company of the AW Rostamani Group and the exclusive dealer for Nissan in Dubai, Sharjah and the Northern Emirates, is reintroducing thousands of eager fans to the revived Nissan Patrol Super Safari at the Dubai International Motor Show 2017, which runs from 14th to 18th November at the Dubai World Trade Centre. The iconic off-road vehicle is back by popular demand with a range of enhancements for the modern day driver, and is being relaunched alongside the new Nissan Maxima Midnight Edition.
Michel Ayat, CEO of Arabian Automobiles, commented: “We are proud to be relaunching the Nissan Patrol Super Safari, which is an all-time favourite with our local audience and is one of the most coveted off-road vehicles ever sold in the region. The Patrol’s heritage goes back decades and is bound up with the deserts of the Arabian Peninsula, which underpins its lasting popularity among customers. Not only are we bringing back the Nissan Patrol Super Safari but our customers are free to purchase it directly at our stand.”
The new Nissan Patrol Super Safari retains the Patrol’s deep-rooted heritage while offering a range of new innovations to combine off-road capability with modern-day comfort. Customers will find that the vehicle’s iconic, rugged exterior has been enhanced with machine-cut 17-inch black alloy wheels, dual-tone body colours, flared fenders, a rear spoiler and a Super Safari body stripe. The interior has also been redesigned with all-new tan leather seats and door trim and is now kitted out with driver aids including a navigation system, front and rear parking sensors with a rear view camera, and Bluetooth to offer a more modern in-car experience.
The vehicle is also more powerful than ever before with a 4.8L DOHC in-line 6-cylinder engine that produces 280hp and a mighty 46kg or 451Nm of torque, allowing it to power up and down dunes or tow heavy objects with ease. Its formidable all-terrain prowess is underscored by superior engineering including a 5-speed automatic transmission with manual mode, as well as Vehicle Dynamic Control (VDC) and a Tire Pressure Monitoring System (TPMS) that enhance on-road driving. With the new Nissan Patrol Super Safari, customers can conquer desert dunes or manoeuvre through traffic at rush hour with equal comfort and ease.
The Nissan Patrol Super Safari is being relaunched alongside the new Nissan Maxima Midnight – a vehicle that combines the segment-leading features of the original Maxima with new interior and exterior design cues that command attention. The exclusive edition features all-new black alloy wheels, a black rear sport spoiler, a black rear diffuser and a charcoal interior, enhancing the vehicle’s dynamic and sporty design. The Maxima stands out on the road thanks to its V-Motion front-end, signature boomerang lights, kick-up C-pillars and unique floating roof, and will now command even more attention in its Midnight attitude.
Customers can become proud owners of the new Nissan Patrol Super Safari and Nissan Maxima Midnight at the Dubai International Motor Show 2017, where they can purchase the vehicles directly at Arabian Automobiles’ stand for the first time. Customers are also encouraged to book test drives at Arabian Automobiles showrooms across Dubai, Sharjah and the Northern Emirates to experience the Nissan Patrol Super Safari’s legendary drive and the Nissan Maxima Midnight’s head-turning power out on the road.
Al Rostamani Group
The Al Rostamani Group is one of the largest and oldest business conglomerates in the United Arab Emirates. Founded in 1957 with the late Mr. Abdullah Hassan Al Rostamani as Chairman, the group has grown steadfastly and conscientiously over the last 50 years with the guiding principles of commitment, care and vision with a genuine concern for the community.
The Al Rostamani Group has a diversified portfolio of businesses in such high growth areas as trading, automobiles and heavy equipment, travel, foreign exchange, financial services, property development, construction, building materials, infrastructure development, telecommunications, information technology services and recycling. The group is financially strong with hardly any loan commitments.
The success of the group is also due to its ability to forge longstanding alliances, joint ventures, dealerships and license arrangements with leading worldwide organizations such as Michelin, Castrol, Suzuki, Renault, Nissan Diesel, Tata, NEC, Avaya and Alcatel Lucent to name a few.
These relationships have been carefully nurtured so that the Al Rostamani Group now touches the lives of people in the UAE and beyond in many different ways. Investments in several European countries and relationships with Japanese, French, German, Dutch and Indian companies are steps to spreading its influence further afield.
Together with an employee base of 4,000, and counting, from 38 different countries the group fosters diversity and is poised for further growth.
Nissan Middle East
Nissan’s heritage in the Middle East goes way back to 1957, when the first Nissan vehicle was sold in Saudi Arabia. Since then the Nissan Legacy has taken deep roots in the hearts of the Middle East people by becoming an integral part of their lives.
Currently Nissan is one of the most popular and successful automobile brands in the Middle East boasting of a strong line-up ranging from popular passenger cars to powerful 4x4 series and commercial vehicles.
In its quest to closely understand the local needs of its customers, Nissan Motor Co. Ltd. in June, 1994 set up a regional Middle East head quarters in Dubai, thus becoming the first Japanese car manufacturer to accomplish this feat. The Nissan Middle East FZE office houses a highly sophisticated training center which serves as an excellent training ground for undertaking Nissan customer care and service activities.