Avaya positioned as a leader in analyst firm’s magic quadrant for unified communications

Avaya, a global provider of business communications and collaboration systems and services, today announced it has been positioned as a Leader in the recently published 2011 Gartner Magic Quadrant for Unified Communications.  

In the report, Gartner finds that ”the overall UC market has matured and evolved significantly in 2011. The most notable change has been the shift in emphasis from broad UC portfolios toward fuller UC suites. Other important factors influencing the market were the convergence of cloud and on-premises UC functions, the increased role of consumer products and the continued influence of mobility.” 

Avaya’s UC Portfolio

Avaya’s flagship UC suite for mid-to-large size enterprises, Avaya Aura, offers voice, video, conferencing, messaging, presence services, and session management, enabling centralized management and administration, plus integration and interoperability with systems and applications from Avaya and other vendors. 

In the past year, Avaya also launched the groundbreaking, Avaya Flare Experience – a unique tool for end-users that brings together the range of communications people regularly use today – voice, video, conferencing, email, IM/presence, multiple directories and more – and puts them at their fingertips, thus streamlining collaboration by removing the typical barriers between technologies.

Dr. Alan Baratz, Senior Vice President, Avaya President, Global Communications Solutions, Avaya: “We have a simple goal for Avaya unified communications solutions: enable any employee to use any device in any location to collaborate effectively. This can mean enabling a nurse to launch a call to a doctor from a patient care application, or enabling ad hoc collaboration that starts as an IM, escalates to a multiparty conference call with document sharing -- all with the swipe of a finger.  Avaya delivers a powerful, integrated experience for end-users that’s easy for IT to manage and highly cost-effective for the business.”