Call for Entries to Lexus Design Award 2022 Now Open

Lexus recently announced the opening of the call for entries to the Lexus Design Award 2022; the international design competition launched by the global car maufacturer in 2013. Over the years, numerous distinguished leaders within the world of design have generously contributed to the Lexus Design Award’s mission of nurturing and supporting the next generation of creators. Now in its tenth year, the Lexus Design Award continues to evolve as a platform for design innovation for a better tomorrow. Entries to the Lexus Design Award 2022 are accepted until 10 October, 2021.
Entrants are expected to demonstrate how their creative ideas express the three key principles of the Lexus brand: Anticipate, Innovate and Captivate. Their designs must foresee global challenges facing society and imagine engaging and innovative ways to contribute to a sustainable future, while seamlessly enhancing the happiness of all. Lexus is looking for captivating designs that intersect with thoughtful solutions and ideas that can truly create a brighter tomorrow for people and societies in diverse circumstances.
The Lexus Design Award distinguishes itself from other design competitions by inviting four of the world's foremost creators to serve as mentors to six finalists, providing a once-in-a-lifetime learning and mentoring experience. Through one-on-one dialogues with these esteemed mentors from various backgrounds and specialties, the finalists receive personalized guidance to build and evolve prototypes that bring out the potential of their ideas.
Over the past nine editions, the Lexus Design Award has showcased 90 creative works and celebrated the talents of 139 individuals and teams who are helping shape a better tomorrow through the power of design.
“We are pleased to announce the launch of the Lexus Design Award 2022 and extend our annual invitation to talented creatives to share their ideas with the world. This competition offers a unique opportunity for the next generation of emerging designers to bring their visions to life with the help of renowned industry experts and actively contribute to a better tomorrow,” commented Kei Fujita, Chief Representative, Middle East and Central Asia Representative Office, Toyota Motor Corporation. “Going beyond the conventional to conceive amazing experiences has always defined Lexus’ bold approach to design. Our esteemed panel of judges will also be looking for ideas that are grounded in sustainability and can create a positive impact on society. I would like to thank everyone involved in the Lexus Design Award for their continuous support, which ensures its success year after year in unveiling innovative solutions from the brightest young minds across the globe.”
An elite judging committee will review the entries, choosing six finalists to be announced in early 2022. The prototype development of the finalists is funded by Lexus with a budget of up to more than USD 25,000 each. In the spring of 2022, they will present their final proposals to the judges, who will then select one Grand Prix winner. Lexus will announce the names of the Lexus Design Award 2022 judging committee members and mentors later this year.
For more information, visit lexusdesignaward.com
Background Information
Lexus
We are an automotive company that takes inspired design, relentless innovation and uninhibited performance and turns them into passionate, moving experiences. But, that's only part of our DNA. We're equally dedicated to offering exceptional customer experiences. And in doing so, creating loyalty throughout the world—not just with the people who buy our vehicles, but the people in the communities around us. Yes, our unique contributions have moved the entire automotive industry forward. But, we never forget about giving back. That's why we strive to empower people's lives, help to preserve the environment and donate to numerous causes. These are the things that matter to us—the things that drive us every day.