Canon unveils ‘Explore, Inspire, Improve’ concept to help Omani businesses realise their hidden potential

Press release
Published May 23rd, 2017 - 11:42 GMT
Mr Shadi Bakhour addressing the partners at 'Canon for Business Oman 2017'
Mr Shadi Bakhour addressing the partners at 'Canon for Business Oman 2017'

Canon Middle East unveiled its new concept of ‘Explore, Inspire, Improve’ as part of the ‘Canon for Business’ offering in Oman. The initiative supports businesses in Oman to strengthen productivity, efficiency and sustainable development, and underline their position as a ‘Partner of Choice’ for their customers.

The event was part of a series of ‘Canon for Business’ events in the Middle East, held as part of Canon’s strategy of working closely with its customers.

Canon is exploring the changing world of business and data, and is helping customers to address their challenges and improve their business. ‘Explore, Inspire, Improve’ provides business process consultancy, with Canon working alongside its customers to build the best solution for their organisation based on business priorities.

“This is Canon’s first official event in Oman and highlights our commitment to build a stronger presence here.  In today’s evolving economic environment, we are adapting and growing to support our customers’ changing needs,” said Anurag Agrawal, Managing Director, Canon Middle East.

“In line with our corporate philosophy of ‘Kyosei’, our strategy has always been to drive sustainable growth and strengthen our core business by being a partner that helps solve the challenges of our customers. Success for us is in delighting our customers as we go the extra mile to ensure that our solutions make a difference to them,” Agrawal added.

Oman is a strategic market for Canon Middle East, and the company aims to contribute to its economic development and progress by supporting local businesses and other entities achieve their targets. As the government and businesses turn to digitisation and a more seamless documentation system, Canon’s industry credentials make it a suitable partner to achieve these goals.

Oman is diversifying its economy with the goal of reducing its dependence on oil revenue to its GDP from 44% in 2016 to 26% by 2020. In addition, full network connectivity is expected by 2040 to expand opportunities for businesses.

Shadi Bakhour, B2B Business Unit Director, Canon Middle East, said: “Our independent study on the Middle East called ‘Office Insights’ reveals that 70% of the respondents believe that printing and copying documents are essential or very important. It confirms that businesses are turning to digitisation for efficiency. However, one of the most striking findings from the research is the widespread lack of awareness on how to go about digitisation and the cost associated with increased printing and scanning.”

“With Canon’s expertise and product solutions, we are the right partner to manage these essential business elements cost-effectively, especially if these are related to improving in-house document processing and implementing secure digitisation,” added Bakhour.

At the event in Muscat, attended by more than 200 customers from Oman, Canon highlighted its B2B strategy and showcased an innovative range of products that cater to sectors including healthcare, hospitality, construction, education and government.

Canon continues to promote the activities of Canon Foundation and various social and cultural programmes. The company has also implemented initiatives to strengthen information security, compliance and governance as part of risk management protocols.

Canon is committed to innovation, agility and a solutions-driven approach. The company works collaboratively to pioneer transformational approaches to address the biggest social and environmental challenges.

For further details of Canon Middle East, global operations, products and services visit

Background Information

Canon Middle East

Canon is the leading name in imaging and has been for the past 80 years. We are the leading provider of consumer, business-to-business, and industrial digital imaging solutions. An emphasis on technology is part of Canon’s corporate DNA and we are dedicated to helping people reimagine what is possible through imaging.


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