du and Unilever forge strategic collaboration to transform warehousing and supply chain operations in the UAE

Press release

Published December 10th, 2024 - 09:47 GMT

du and Unilever forge strategic collaboration to transform warehousing and supply chain operations in the UAE

During the event.

du, the leading telecom and digital services provider, announced a new collaboration with Unilever Gulf the region’s leading manufacturer and supplier of Beauty & Wellbeing, Personal Care, Home Care and Nutrition products to explore the application of Industry 4.0 technologies in UAE warehousing and supply chain operations.
Through this collaboration, du and Unilever will work together on a feasibility study focusing on innovative solutions for warehouse management in the UAE manufacturing sector. The study will explore smart solutions and applications of Industry 4.0 technologies potentials in enhancing operational efficiency, sustainability, and digital transformation in warehouse management and supply chain operations.
Fahad Al Hassawi, CEO of du said: “Working with Unilever, we are excited to go beyond what's possible in industrial automation. Our expertise in IoT and smart technologies, matched with Unilever's vision for a digitally transformed supply chain, will undoubtedly result in a powerhouse of industry-leading practices.”
Leveraging du's IoT & Industry 4.0 offerings and Unilever expertise in warehousing and supply chain operations, the two companies will explore smart solutions to enhance operational efficiency, sustainability, and digital transformation in warehouse management and supply chain operations. These studies will lay the groundwork for deploying cutting-edge technologies, providing critical insights and strategic guidance to maximize operational efficiencies and sustainability goals.
Mahmoud Abdel Naby, Head of Supply Chain Beauty & Wellbeing, Unilever Middle-East & Turkey said: “Our collaboration with du aims to generate insights that will enhance operational efficiency and establish a future-ready standard for warehousing and manufacturing in the UAE and beyond. By leveraging our combined strengths, Unilever aims to pioneer a model of industrial innovation that will set a benchmark for other companies.”
This collaboration underscores both Unilever’s and du’s commitment to driving significant advancements in operational efficiency, sustainability, and digital transformation in warehousing and supply chain operations.

Background Information

Emirates Integrated Telecommunications Company (du)

Ever since we opened for business in 2006, we have worked hard to enhance and expand our bouquet of services in an industry that is at the heart of economic and social transformation. Bringing people and businesses together is what we do best, offering mobile and fixed telephony, broadband connectivity and IPTV services to people, homes and businesses all over the UAE. We also provide carrier services, a data hub, internet exchange facilities and satellite services for broadcasters.