Porsche Design and Huawei Set a New Standard in Smartphone Luxury

Press release
Published June 6th, 2018 - 09:55 GMT
Porsche Design Huawei Mate Rs Black Front Without Shadow.
Porsche Design Huawei Mate Rs Black Front Without Shadow.

Porsche Design and Huawei today announced the launch of a highly sophisticated and powerful smartphone; the Porsche Design Huawei Mate RS in Kuwait. Introducing the future of luxury technology through features such as the 40 MP Leica triple camera with Master Artificial Intelligence (AI), a new innovative in-screen and a rear fingerprint sensor, quick wireless charging, a symmetrical 3D curved glass body and super-sized storage of the future. This premium smartphone is set to surpass the demands of even the most discerning smartphone user.

Mr. Peter Wu, Managing Director of Consumer BG- Kuwait, commented said: “The PORSCHE DESIGN HUAWEI Mate RS is the perfect blend of today’s most innovative smartphone technology and luxury design. We are bringing cutting-edge technologies to this device which people will fall in love with – from the innovative in-screen fingerprint to the Leica triple camera system – bringing consumers an unprecedented experience.”

Incorporating Porsche Design’s signature design language and Huawei’s breakthrough technology and craftsmanship, the Porsche Design Huawei Mate RS sets a new standard in smartphone luxury.  With a commitment to a unique, functional design, the smartphone boasts a 6” 2K curved OLED screen and wonderfully symmetrical look, minimalist feel and a stylish 8-edged 3D curved glass body. Available globally in black[1] – a timeless colour that enables a seamless switch from glass to frame, and reflects Porsche Design’s commitment to purism and simple sophistication.

The PORSCHE DESIGN HUAWEI Mate RS has been built with exceptional accuracy, meaning each component is there for a specific reason, and exactly where it needs to be to ensure the user gets the best possible experience in terms of power and aesthetics. High performance is also indicated in the naming of the smartphone: the term “RS” stands in the world of Porsche motorsport for outstanding racing performance.

The Porsche Design Huawei Mate RS benefits and features include:

  • The new innovative in-screen and a rear fingerprint sensor for enhanced convenience, allowing users to awake and unlock the device simply, thanks to an in-screen fingerprint sensor. Hover to awake the device, touch to unlock it
  • The winning combination of Leica triple camera with 40MP RGB sensor technology and exceptional photography powered by Master AI. This combination puts effortless, eye-catching photography at the fingertips of those looking to immortalise their favourite moments. Combined with 5 x hybrid zoom, and AI image stabilisation ensures photography lovers can capture the best shots with exceptional clarity in almost any situation
  • The Porsche Design Huawei Mate RS is the first Huawei handset to allow quick wireless charging, making it even easier to keep the phone topped up and ready to go and, thanks to its long-lasting battery, users will easily be powered through the busiest of days
  • An ‘intelligent’ smartphone, the powerful AI processor automatically tailors the performance of the phone according to how it is used – constantly learning, understanding and anticipating needs, it is the perfect personal assistant for the pocket
  • internal storage[2] means those constantly on the go and constantly on their phone can be worry free
  • Dual SLS (super linear system) speakers with DOLBY ATMOS enable users to have a superior experience, with the best immersive surround sound and entertainment on the go
  • Splash, water[3] and dust resistant, which means there is no need to worry about damaging the device in the rain or accidentally dropping it in water

Each Porsche Design Huawei Mate RS comes with a beautifully designed leather phone case accessory to match the lifestyle of the demanding target group. Cases are available in a range of leathers and colours, including black or red.

Porsche Design and Huawei have worked in tandem to develop a smartphone that fuses together the two brands’ DNA, wealth of experience in design and technology, industry-leading expertise and exceptional performance. Through the use of colour in the device’s body, software themes and accessories, the new handset is accentuated with Porsche Design’s distinguished aesthetic and purist, minimalist feel.

Price and Availability                                                                                                          

The Porsche Design Huawei Mate RS is now available to purchase from X-cite Electronics & Best Al Yousifi Electonics  at KD500.

Background Information

Huawei

Huawei is a leading global provider of information and communications technology (ICT) infrastructure and smart devices. With integrated solutions across four key domains – telecom networks, IT, smart devices, and cloud services – we are committed to bringing digital to every person, home and organization for a fully connected, intelligent world.

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Diana Kaadan
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