Shopper purchases a Samsung Notebook powered by Intel Core processor and Drives Home in a Mini Cooper

Mr. Robert Ramos, is driving home a brand new Mini Cooper worth AED 120,000 after he purchased two Intel-powered NP-RC520 Samsung notebooks. The young entrepreneur won the Mini Cooper through a three-week long notebook co-promotion organized by Samsung Electronics, a global leader in digital media and digital convergence technologies and Intel, a world leader in computing innovation. 

On the purchase of any Samsung notebook from October 8 – 31, customers were given a coupon with a unique code that they had to register on www.itissamsung.com to win the new Mini Cooper. Mr. Ramos was selected as the winner through a mega raffle draw that took place on November 1, 2011. 

“This was totally unexpected!” exclaimed Mr. Ramos. “I had gone in to buy two Samsung notebooks and now I’m driving away with an ultra-cool car. This is indeed a dream come true I cannot thank Samsung and Intel enough for this prize.” 

“Hosting a promotion like this gives us an opportunity to directly thank our valued customers for their continuous support. Customers like Mr. Ramos have made it possible for Samsung to record a 65% percent growth in notebook sales in the first half of 2011. We will continue to provide feature-packed and technologically advanced notebooks to our customers in the region,” said Mr. Raj Varma, General Manager of IT Sales Group at Samsung Gulf Electronics. 

“Intel and Samsung work closely together to provide customers with the highest-performing products on the market,” said Ramzi Abdulbaki Market Development Manager, Intel Corporation. “A promotion like this gives users a chance to experience firsthand the raw performance of Samsung notebooks powered by 2nd generation Intel Core processors, delivering a visibly smart computing experience.”