Sony launches Wi-Fi Enabled S-Frame with online photo retrieval feature

Press release
Published January 17th, 2012 - 07:46 GMT

With the onset of the festive season, Sony unveiled its first ever Wi-Fi enabled S-Frame as part of the digital photo frame range, offering the perfect gift for families and friends to capture and share memories with ease.

The new seven-inch digital photo frame DPF-W700 extends the freedom of Wi-Fi Internet connectivity, making it effortless and more enjoyable for consumers to view, upload and display their most interesting and precious photos.

Additionally, the DPF-W700 can automatically retrieve and display photos shared on Facebook as well as those sent to an existing email account.

Sony’s latest offering is embedded with a host of features including home network connectivity for easy viewing of photos stored on a home PC, a seven-inch resistive touch screen, support for AccuWeather forecasts to provide real time weather updates, as well as 1GB internal memory to store up to approximate 4,000 photos and card slots supporting MS Duo/SD/SDHC formats.

Similar to other S-Frame series models, DPF-W700 comes with several eco-friendly components such as LED backlight technology that uses less power to display images than typical CCFL technology without any compromise on photo quality and vibrant colour display. An auto on/off timer also allows users to set their frames to turn off automatically when not in use for an extended period of time.

The DPF-W700 digital photo frames are now available in select Sony stores and across key retailers in the region.

Background Information


In 1946, Tokyo Tsushin Kogyo K.K. (Tokyo Telecommunications Engineering Corporation, the predecessor of Sony) 
started as a small company with capital of just 190,000 yen and approximately 20 employees.
Founder Masaru Ibuka said the purpose of setting up the company was to "establish an ideal factory 
that stresses a spirit of freedom and open mindedness that will, through technology, contribute to Japanese culture." 
Symbolizing Sony's spirit of challenge to "do what has never been done before," 
the company has continued to release countless "Japan's first" and "world's first" products.

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