Toshiba showcases its latest products during GITEX Shopper 2014

Press release
Published September 30th, 2014 - 06:23 GMT

Toshiba Gulf FZE showcases its latest innovations at the GITEX Shopper 2014 event and rolls out exciting promos for customers.

With the Toshiba Buy-Back Offer, Toshiba invites shoppers to bring in any old laptop in any condition. Shoppers can receive up to AED900, based on the evaluation of the laptop, which they can use to purchase a brand new Toshiba notebook with Windows 8. Further, for every laptop purchase, customers are entitled to join Toshiba’s Spin the Wheel game that rewards shoppers with a discount of AED50, AED100, AED150 or AED200. Live entertainment is also being held on the Toshiba stand, giving consumers an enjoyable shopping experience. 

Toshiba is launching the new Satellite C50 Bing Book which runs on Windows 8.1 with Bing. The 15.6-inch notebook will be available for purchase at AED960. The brand is featuring its updated Satellite line-up that includes the new Satellite C55, and the thinner and lighter Satellite L40, Satellite L50 and Satellite S50. 

Models with a touchscreen display will also be featured such as the Satellite L40t, the Satellite P50t which is the brand’s first model with a 4K display, and the convertible Satellite P50W that can be used in five different modes. Gaming laptop Qosmio X70 and All-in-One PC Toshiba PX30t are available for purchase. 

Also available are Toshiba’s Windows and Android tablets including the eight-inch Encore WT8 and Encore 2 WT8, and the seven-inch Encore Mini. The Excite series that runs on Android include the seven-inch Excite AT7 and the 10.1-inch Excite AT300 and Excite AT10. 

Also taking prominence in Toshiba’s GITEX Shopper line up are its B2B notebooks Portégé R30, Portégé Z10t, Portégé Z30t, Tecra Z40t, Tecra W50 and Tecra Z40. Toshiba’s Portégé models offer a balance of style and precision through powerful processors and features such as a complete set of full-size ports that are packed into an ultra-slim and shock absorbing chassis. Toshiba’s Tecra models are engineered for mission-critical work. Equipped with the latest processors and graphics, Tecra notebooks are ideal desktop replacements for hardworking professionals. 

Santosh Varghese, General Manager of Digital Products and Services, Toshiba Gulf FZE, shares, “Because of Toshiba’s reputable products and reliable service support, B2B continues to be a profitable field for us. We are expanding our B2B product range, from workstations to tablets, as well as enhancing the solutions we are offering to both customers and businesses.” 

Toshiba will also be featuring the Canvio Basics, a pocket-size storage and backup solution available in 500GB, 1TB and 2TB versions. The HDD, which is compatible with Windows 8.1, Windows 8 and Windows® 7, is ready to use and does not require any additional software installation. Providing fast file transfers of up to 5GB per second, the Canvio Basics is the appropriate choice for professionals and students who have a large number of documents and presentations to keep secure. 

Other Toshiba storage solutions that will be featured at GITEX Shopper 2014 are the Stor.E Canvio V7 and the Stor.E Slim, both of which include Remote Access Software though Pogoplug as well as 10GB of free cloud storage. The Stor.E Basics, another plug and play external HDD, along with Toshiba’s innovative FlashAir™ SD Card that has the ability to connect to seven WiFi devices simultaneously, will be available for purchase.

Background Information


Founded in 1965, Toshiba America, Inc. (TAI) is a subsidiary of Tokyo-based Toshiba Corporation and the holding company of six Toshiba operating companies that offer a broad range of products and solutions for the residential, commercial, and industrial sectors.

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