March 4th, 2021 - 07:11 GMT
Sitecore®, the global leader in digital experience management software, today announced that it has entered into definitive agreements to acquire Boxever Ltd., a SaaS-based customer data platform (CDP) providing decisioning and experimentation and Four51, Inc., a company delivering modern B2B and B2C experiences for enterprise brands. These acquisitions arrive following Sitecore’s unveiling of a USD 1.2 billion investment plan to fund aggressive growth plans and product innovation earlier this year. The pandemic has highlighted the need for a flexible and modern Digital Experience Platform (DXP) to provide organizations with the ...