ALBAWABA - A flower shop named “Sultan Flowers” in Jordan's capital city earned praise from social media users for its decision not to sell its products as a show of support for the Gaza martyrs.
Despite the opportunity presented by Valentine's Day on February 14, a time when people celebrate love and relationships by gifting others flowers, the flower shop stood in solidarity with those affected by the crisis in Gaza.
Even though the demand for roses is high during Valentine's Day, with prices in Jordan reaching $15 due to economic challenges in the region, the store chose to forego sales on this occasion.
A banner displayed by the store expressed, “In honor and respect for the blood of our people in Gaza, we apologize to our valued customers for deciding not to sell red roses during Valentine’s Day.”
Jordanian flower shop refuses to sell roses in respect for Gaza

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This year's Valentine's Day coincided with the Israeli attack on Gaza, resulting in the loss of thousands of lives, the majority of those being women and children.
Ghazi Hijazi, a Palestinian farmer, shared how Gaza's rose exports declined significantly as a consequence of Israel's many restrictions, leading to a shift in trade dynamics to other regions like Turkey and Kenya.
The adverse impact of conflicts on Gaza's floral industry led to a large reduction in flower exports, affecting the livelihoods of farmers and disrupting the once-flourishing market for Gazan roses in Europe.
Valentine's Day holds significance for many people worldwide as a day of expressing love and affection. While love is traditionally symbolized through acts such as giving flowers and exchanging gifts, the “Sultan Flowers” shop's compassionate stance resonated deeply with social media users, who supported their decision.