“Al Aan” announces a collaboration agreement with “Media leader”

Published January 25th, 2007 - 01:40 GMT
Al Bawaba
Al Bawaba

Al Aan TV a Dubai based free to air satellite TV channel announces the collaboration agreement with "Media leader" a Media Quest company to represent its advertising sales in the region.

The relationship between the two companies capitalizes on Media leader’s strong relationship with advertisers across a broad range of commercial sectors as well as Al Aan’s firm belief in the future of the Arab broadcasting market. This collaboration is expected to widen Al Aan`s futuristic advertising plan and generate a strong advertising and marketing foundation for Al Aan in the Middle East area.

Hussein Ali Ahmad Director of Sales and Marketing at Al Aan says “we believe in the importance of this cooperation at this period of time; there for Media leader showed deep comprehension of Al Aan’s offerings and position in the market.”

He Adds “This relationship will build trust and transparency while dealing with our advertisers and clients without loosing focus on our main goal and that is brining added value to our brands and viewers.

“We are excited by the opportunity to represent innovative media such as "Al Aan", which had made its name by bringing relevant broadcast content to consumers across the Middle East,” says Alexandre Hawari, general manager of Media leader. “We were impressed with the success Al Aan has had in reaching the wide range of viewers.”


Al Aan TV presents a combination of programs that convey modernity, originality and authenticity. The target is the Arab family in general. Programming is scheduled to address changing need states and audience within the home. The content of its programs is to bring added value to the viewers while affecting their lives in a positive way to all levels.