Emirates added another accolade to its impressive trophy collection recently, winning the Best Middle East/African Airline award from Business Traveller Asia-Pacific for the second time running.
The Business Traveller Asia-Pacific 2005 Annual Travel Awards event was held last week in Hong Kong, attended by top executives from international airlines and Tung Chee Hwa, former Chief Executive of the Hong Kong Special Administrative Region (HKSAR) and patron of Save the Children Hong Kong.
Richard Vaughan, Emirates’ Senior Vice President Commercial Operations - East Asia & Australasia said: “We are delighted to win this award, a vote of confidence from business travellers and our customers in the Asia-Pacific region, for our continuous drive to deliver high-quality service across all our customer touch points.
“We are particularly proud of our inflight services delivered by cabin crew drawn from over 100 nationalities, cuisine designed by international chefs and unbeatable information and entertainment facilities. Going forward, we intend to increase and strengthen our route network in the Far East, offering our passengers even more convenient travel options. Expect more from Emirates.”
The airline serves 10 destinations in the Far East and six destinations in Australia and New Zealand. The East Asia and Australasia region was responsible for 27.8 percent of the airline’s revenue in the financial year 2004-05, underlining its significance to Emirates’ business.
This year some of the major awards received by the airline include: World’s Best Airline Inflight Entertainment 2005 from Skytrax; Best Marketing Campaign (for launch of New York) from Official Airline Guide (OAG); Best Member Communications, Best Web Site in the Asia Pacific region, and Programme of the Year at the 17th Annual Freddie Awards; Air Cargo Carrier of the Year from International Freighting Weekly; and Best Cargo Carrier Middle East (3rd year running) from Asia Freight and Supply Chain Awards.
The 2005 Business Traveller Asia-Pacific survey was conducted from May to July this year, with readers voting for the best travel industry service providers in over 40 different categories. Business Traveller Asia-Pacific is the only subscription-based frequent-travel magazine in the region.