Zakumi, the mascot of 2010 FIFA World Cup, will roar at his best in the UAE at The Palladium in Dubai Media City this summer. Broken Stone Productions, the premier showbiz company, is hosting the big-screen 2010 World Cup experience live at The Palladium on giant screens, telecast in high-definition. From the opening match between South Africa and Mexico on June 11 to the grand final on July 11, fans can make sure they don’t miss out on a moment of the best games of the world’s favourite sporting competition.
Hosting up to 1,500 people for each match, The Palladium is going to be the place to watch the World Cup in the UAE this summer, hosting one of the biggest, most colourful and vibrant football experiences anywhere outside of South Africa. The HD screen is among the largest in the Middle East, spanning a huge 16 metres x 9 metres, highlighting every nuance of the game and capturing the emotional highs and lows of the players and the fans.
Football Frenzy also takes World Cup entertainment to a new realm, with beanbag seating, cheerleaders, fan zones, team colours face-painting and daily competitions. Fans will be regaled by live bands and hot and hip DJs playing before and after the matches. Experts are on-hand to provide live commentary and analysis, while corporate groups can get together in luxury at dedicated VIP tables.
Admission to the Broken Stone 2010 World Cup experience at The Palladium is priced only Dhs60 per individual, including one free beverage. Those watching at The Palladium also stand to win hundreds of prizes by trying out their football skills at the GoalStriker, the world’s most advanced interactive penalty shoot-out experience.
Joy Ghossoub, Managing Director, Broken Stone Productions, said the live big-screen telecast of the 2010 World Cup will be a spectacular not to be missed. “Football is about togetherness, about enjoying the game and the roar of the crowd. At The Palladium, we’re bringing fans together in Dubai for an experience that will transport them to the ambiance of South Africa’s stadiums.”
He added: “At The Palladium, we are bringing together everything that a footie fan could ever wish for at one amazing venue – the biggest games every day live in HD, face painting, fan zones, great food and beverages, live music, cheerleaders, interactive games, deejays and more.”
The ambient lighting at The Palladium will change every day to reflect the colours of the participating teams. The seating will include beanbags around low tables in addition to an elevated platform allotted for dining, featuring a special selection of cuisine daily, prepared and served by the Jebel Ali Golf Resort & Spa – Catering and Banqueting Division.
Chris Abou Samah, Managing Partner, Broken Stone Productions, said the month-long extravaganza is set to host 75,000 football fans who will be treated to one of the most memorable FIFA World Cup seasons ever. “Football in the UAE is a national pastime that draws people from all walks of life. By hosting the event at The Palladium, Broken Stone Production is setting a new benchmark in the sports entertainment industry.”
In addition to snacks and beverages served, valet parking and on-ground service will be offered for those who opt for the Bean Bag Package of Dhs2,000 for eight people; the VIP Dining Tables package priced at Dhs6,000 for ten people and an All-Day Package at Dhs3,000 per person including all you can eat and drink. Tickets can be purchased on site at The Palladium. For details and reservation, please call 050-4844297 or email t.batal@bsp-me.com.
Broken Stone Productions’ football extravaganza is organised in association with Spoton Events, and The Palladium – Dubai Media City. Virgin Megastore is the Co-Sponsor and MBC2 and Pepsi are the Main Sponsors, and daily competitions will be held through ITP, the media partners.