Damas inspires you to celebrate femininity with Gili’s enthralling new collections!

Published March 23rd, 2010 - 12:56 GMT
Damas the international jeweler based in the Middle East has always delighted customers by presenting the widest variety of breathtakingly beautiful jewellery. Embracing styles ranging from traditional to Western, its collections are designed to satisfy the million moods of femininity. This season it unveils fashionable new collections from one of India’s most acclaimed and pioneering diamond jewellery brands, Gili. Fashioned in 18k white and yellow gold settings and studded with the finest selection of diamonds, Gili presents jewellery sets combining stylish necklaces and earrings as perfect options for both boardroom elegance as well as evening glamour in unique styles blending ethnic with Western nuances.
Launched in 1994, “in pursuit of a dream” Gili is a pioneering brand greatly credited with changing per-ceptions in the largely 22k gold jewellery Indian market where women rarely wore diamond jewellery to one where women choose to wear 18k gold diamond jewellery for all occasions. This it achieved by pre-senting diamond jewellery that was both beautiful to wear and also within one’s means. Gili collections are high quality, branded, diamond-studded jewels presented in precious metal.
Gili soon became a household name associated with youth, love, feelings and emotions. So it was a mat-ter of time before it caught the limelight and won several awards, most significantly the “Superbrands Awards” in 2009-’10, affirming it’s high level of sophisticated, unconventional designs and the quality of the diamonds as well.
Ajay Pandey, GM Category and Marketing Head said, “Considered to be one of the ‘Superbrands’ of In-dia, Gili’s primary brand value is genuine diamond jewellery offered at affordable prices. It has truly in-spired women to assert their freedom of choice with its wide range of fashionable designs and I am posi-tive women in the region too will be happy to discover this brand’s beauty.”
Gili’s new diamond jewellery collections embrace styles ranging from casual elegance such as its pen-dant chain and drop earring set featuring a twirled ‘string’ of diamonds to its richly floral-inspired set with pretty blossoms. More grand options include the stately yellow gold and diamonds set executed with artis-tic touches and its Victorian-style yellow gold and diamonds set with oval motifs displaying detailed fili-gree work twinkling with diamond brilliants. Every purchase of Gili comes with a Certificate of Authenticity guaranteeing the purity of the diamonds and their weight.  
Discover Gili’s glamorous new options celebrating femininity now available at select Damas outlets across the UAE.

© 2000 - 2019 Al Bawaba (www.albawaba.com)

You may also like