Etisalat brings live Barca action to UAE football lovers with free trip to El Clasico match

Published March 18th, 2010 - 12:03 GMT

Living up to its promise of bringing the most exciting promotions for football fans in the UAE, Etisalat, the Official International Partner of Football Club Barcelona (FCB), announced the Travel with the Team campaign, a unique opportunity for its customers to win tickets and 4 fully paid trips to Spain to watch the FCB El Clasico match.

Customers who subscribe to FCB football  alerts simply by sending ‘FCB’ as SMS to 1110, stand a lucky chance to win air-tickets, paid accommodation and match tickets for FCB’s upcoming encounter with Real Madrid, on 11 April 2010.

The match will be held in Madrid, Spain at the Santiago Bernabeu stadium and winners of Etisalat’s Travel with the Team promotion will get the chance of a lifetime to travel with the Barca team from Barcelona airport en route Madrid and be part of the exciting football action there on.

Haitham Al Kharusi, Vice President-Marketing Communications, Etisalat, said, “The Travel with the Team promotion and a fully paid trip to Madrid is an extension of Etisalat’s celebrations for the first anniversary of its association with the international football giant FC Barcelona. We want to thank our customers on this occasion and gift them the chance of a unparalleled experience with their favorite Barca team. Through our partnership with FCB, Etisalat will continue to provide opportunities for football fans in the UAE to connect with their favourite game and also nurture the local football talent in the UAE.”

Celebrating its first year of partnership with FCB, Etisalat recently launched an exclusive ‘Etisalat Barca Mobile’ platform through its online gateway, Weyak, offering complete updated information to constantly keep fans close to all the FC Barcelona football action, championships and matches. In addition, Etisalat also introduced the exciting ongoing signed FCB Shirt promotion where customers can win an original autographed Barca t-shirt by simply subscribing to any one of Etisalat’s three mobile services – Barca Mobile service, Barca Alerts or Barca TV.

Etisalat has a long association with football, having sponsored the UAE football league since 2005. Etisalat has also initiated a variety of original campaigns for football fans over the years and in its partnership with FC Barcelona, also gave away all-expenses-paid trips to watch Barca play live at Camp Nou in Barcelona in 2009.


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