Cellucom, the premier distributors and retailers of mobility products and one of the fastest growing retail chains in the GCC region, announced at a press conference today (Tuesday, 6 September, 2005) that it has been appointed as an authorized distributor for i-mate™ products in the GCC region. Cellucom will be showcasing i-mate™ products at GITEX Shopper 2005.
The decision by i-mate™, specialists in Windows Mobile™ Pocket PCs and Smartphones and supportive applications, to assign Cellucom as an official distributor for its products closely follows the recent product portfolio expansion drive launched by the mobility solutions provider. Cellucom has been aggressively broadening its product line by placing greater emphasis on its concept of ‘MOBILITY’ to its customers.
At the press conference, Steffan De Rosairo, Sales Director Middle East & Africa (MEA) at i-mate™, commented on this new partnership, "i-mate™’s exceptional success in MEA has presented the growing need for outstanding customer service. Cellucom’s strength and track record in this space presented us with the ideal solution to provide our valuable customers with accessible and quick customer service. Cellucom’s widespread regional retail outlets and reseller channels will also help meet the pent-up demand for i-mate™ products across MEA.” In light of i-mate™’s impending launch of its next-generation high-speed devices – all with built-in Wi-Fi – at GITEX Dubai 2005, this new partnership with Cellucom is another step in i-mate™’s strategy to further drive its presence and extend superior retail customer service to i-mate™ customers across the MEA region.
Ajay Nagar, Executive Director, Cellucom, said, "We are pleased to be appointed as authorized distributors for i-mate™ in the region. Cellucom has already been extensively marketing i-mate™ products, and the partnership has been further strengthened by i-mate™’s decision to choose Cellucom as one of its authorized distributors. We will ensure that i-mate™ benefits considerably from our ability to distribute vast volumes of products with the support of i-mate™’s quick, on-time deliveries, not to mention our consistently high standards of customer service."
"Cellucom is focused on bringing the latest range of mobile communication devices to the Gulf markets and providing our customers with value-added services, including life-time warranty, regional warranty and 30-minute repair or replacement services. We will prominently highlight the i-mate™ range of mobility products during GITEX Shopper 2005, where Cellucom will have a strong presence," Nagar added.
Cellucom is one of the fastest growing companies in the Middle East, and the premier distributor of mobile communication devices and accessories for leading brands such as Nokia, Sony Ericsson, Samsung in addition to i-mate™. Cellucom has a strong retail presence across GCC covering UAE, Saudi Arabia, Bahrain, Qatar, Kuwait and Oman.
Cellucom is a global enterprise engaged in the distribution of cellular communication devices and accessories from its base at Dubai Airport Free Zone. Its strategic location in the free zone has given a tremendous push to its exports into the emerging markets of Asia, Europe, Americas and Africa. In addition to its wide dealer network in the Middle East, Cellucom has its own retail stores in the UAE, Bahrain, Qatar, Kuwait, Oman and Saudi Arabia. The company also has a base in East Africa.
Through its 'think global, act local' policy the company has fostered regional associations and adopted a global management style. Sourcing directly from the manufacturers of most of the major brands of mobile phones, Cellucom also works closely with many cellular networks providing special packaging with the operator's design and branding conventions.
About i-mate™
i-mate™ are specialists in Windows Mobile™ device solutions and are dedicated to the collaborative design and development of fully certified, wireless handheld devices.
i-mate™'s cutting edge, customer-centric solutions offer the latest technology and device features. Its strategic relationship with Microsoft® provides customers the ultimate mobile experience for business, for pleasure, for life, with value-added services such as Hosted Exchange email, mobile security with Pointsec® and anti-viral support with Computer Associates® eTrust Antivirus, and exclusive interactive games from www.clubimate.com. The i-mate™ device-owner dedicated website, www.clubimate.com provides 24/7 technical support and value-added offerings such as subsidised software and systems updates to help customers take full advantage of their i-mate™ devices.
Every i-mate™ device comes packed with advanced features including Windows Media™ Player, MSN® Messenger, Pocket Outlook®, Word and Excel. Digital pictures are a snap, with video and audio recording equally easy to use on all i-mate™ devices. i-mate™ has an award-winning product range - the i-mate™ JAM, i-mate™ PDA2k, i-mate™ PDA2k EVDO, i-mate™ SP3, i-mate™ SP3i, & the i-mate™ PDA2 – and has highly anticipated future device launches planned.
