Mashreq joins hands with Dubai Cares

Published September 19th, 2010 - 07:36 GMT

Mashreq, one of the leading banks in the UAE has announced its year-long partnership with Dubai Cares beginning with the 'School Feeding Campaign' which was launched by Dubai Cares on the first day of Ramadan. The Campaign aims to raise awareness about the lack of access to food and nutrition that children face in developing countries and how this adversely affects their access to primary education, as well as their personal and physical development.

Tariq Al Gurg, CEO of Dubai Cares said, "Launched under the direction of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, the 'School Feeding Campaign' will help provide nutritious food to children at schools as an incentive to encourage access to primary education. The campaign has already received tremendous response from the UAE's corporate sector including retailers, malls and banks."

Al Gurg added, "This partnership will also entail Mashreq's support to Dubai Cares for all our on-going programs beyond the 'School Feeding Campaign' and will help in improving the impact of our program interventions in various developing countries. With a large customer base, we are certain that Mashreq will help in contributing to the success of our programs and in increasing the number of children beneficiaries."

Mashreq is providing its customers with the option of making donations to Dubai Cares through Mashreq's award winning online banking system. The ease of process to make donations to Dubai Cares has been designed to offer convenience for anyone who wishes to donate through online banking.

Mohammed Al Atassi, Senior Vice President - Head of Corporate Communication said, "As a UAE National bank, our responsibility is to continuously give back to the community. Dubai Cares is one of the most widely recognized & generous philanthropic organizations in the region. We value this partnership, which signifies our shared purpose and commitment to our communities, and we truly hope that Mashreq's involvement in this noble cause inspires others to become part of this campaign."

Donations for the Dubai Cares 'School Feeding Campaign' can be made through a variety of channels. Shoppers can add AED 5 or more to their purchases at participating retailers, whereas direct contributions can be made at various Dubai Cares donation boxes placed at various retail outlets, gas stations and malls, through the direct debit facility, online at www.dubaicares.ae or through SMS. 


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