Motorola Unveils the Colourful Side of Music with the Launch of MOTO™ U9
Are you charming pink or powerful purple? Pink and purple MOTO U9 handsets make a colourful splash, delivering personality and a stylish mobile music experience for consumers in Dubai
Motorola, Inc. (NYSE: MOT), a global leader in wireless communications, today added two new colours to the MOTO U9 family. The pink and purple MOTO U9 handsets were launched at a colourful ladies brunch at the Dubai Ladies Club. MOTO U9 features a borderless external organic light emitting diode (OLED) display, touch sensitive music controls and Motorola’s innovative CrystalTalk™ technology for audio quality in noisy environments.
Launch attendees were invited to feel, hear and see the stylish sides of the MOTO U9 handsets and discover their personality colour. The lunch was awash with hues of pink and purple as guests adorned outfits to mirror Motorola’s latest collection. Additionally, ladies were treated to a make-up session with the international Make-Up artists of Bourjois Paris and were also offered advice on ‘what’s hot’ and ‘what’s not’ in the world of fashion, with image consultants, House of Colour.
“It has been suggested that there is a direct correlation between colours and personality traits, and research shows that pink and purple personality types have specific differences,” said Patrick Mulligan, Area Director, Mobile Devices, Motorola Middle East, North Africa, Turkey and Pakistan.
Through a personality assessment including an individual image consultation, guests were aligned with the MOTO U9 handset that best complimented their character.
The 2 essential accessories in the handbag of a young woman are definitely the cell phone and the shiny gloss! All our guests walked away with an "Effet 3D gloss Mobile" by Bourjois Paris, a lip gloss that could be perfectly hooked to your MOTO U9. With «Effet 3D gloss mobile» range of 16 shades, it is the irresistible MOTO U9's accessory for a 3 dimensional volume and discrete shine on lips in all occasions.
MOTO U9 combines all the key elements that discerning consumers look for in a stylish, music-enabled phone:
• Taking all Requests -- ¹Download purchased or subscription music from more than 200 music stores, such as Napster, onto the device from your PC using USB 2.0 for speedy transfers and data access.
• Visual Sensation – Experience the rich colours that vibrantly dance on its display of borderless organic light emitting diodes (OLED) with any one of more than 20 floating animated screensavers. When closed, the U9’s music player can be controlled with touch sensitive keys that appear magically, along with the name of the song and artist.
• Freestyle Rappin’ -- Make the easy transition from phone to music and back again, MOTO U9 allows one-touch access to your library and pauses music as calls come through.
• Stage Manager -- Manage all your music using the simplicity of Microsoft’s Windows Media® Player 11. MOTO U9 works right out of the box, and Windows Media Player automatically recognises the device.
• Spatial Harmony -- Up to 25 MB of on-board user memory and an optional microSD™ memory card for up to 4GB of music pictures and other media.
• Unplugged -- With stereo Bluetooth® wireless technology, users can enjoy a wireless mobile stereo experience on the go with compatible Bluetooth-enabled stereo headphones such as the ROKR S9 Universal Bluetooth Stereo Headphones.
• Acoustics -- Advanced “speaker independent” voice recognition dialing and talking phone features.
• Express Yourself -- The 2.0 megapixel with 8x zoom camera with multi-shot feature delivers quality, printable and sharable images. Hold the phone like a traditional camera by using the external dedicated camera key and full screen landscape view finder, and capture your style using self-portrait camera mode on the front display.
Availability
The Motorola U9 handsets is expected to be available in pink and purple at the end of March in authorised retail outlets across UAE.
For more information and product images, please visit http://www.motorola.com/motoinfo.
