SAP World Tour Kicks Off in Dubai

Published May 3rd, 2007 - 10:05 GMT
Al Bawaba
Al Bawaba

The SAP World Tour kicked off in Dubai, on the eve of world wide visits to more than 50 cities. The annual roadshow event offers attendees the chance to take part in informative presentations, industry- and IT-specific breakout tracks, and focused planning sessions to learn how to take advantage of SAP products.

“Business today is undergoing faster and more profound change than ever before,” said Essam Enany, President, SAP Arabia. “That’s why SAP sees enormous value in giving people the chance to receive information face-to-face about SAP's go-to-market strategy, efficient sales processes, and software and service offerings. Existing customers get updated on making the most of their SAP software, and potential customers are briefed by our experts on solutions we can provide for them.”

SAP provides software solutions that cater to business needs and IT demands. At the SAP World Tour 2007, attendees can learn about innovative business processes, enhancing user productivity, optimizing IT infrastructure, improving alignment of strategy and operations and having the power to adapt quickly to changing industry requirements and needs.

The next stop on the World Tour was Riyadh, Saudi Arabia on May 2. The tour then continues through Europe, South America, the Far East and Asia. For more information visit: http://www.sap.com/company/events/worldtour2007/index.epx.

About SAP
SAP is the world’s leading provider of business software*. Today, more than 39,400 customers in more than 120 countries run SAP® applications—from distinct solutions addressing the needs of small businesses and midsize companies to suite offerings for global organizations. Powered by the SAP NetWeaver® platform to drive innovation and enable business change, SAP software helps enterprises of all sizes around the world improve customer relationships, enhance partner collaboration and create efficiencies across their supply chains and business operations. SAP solution portfolios support the unique business processes of more than 25 industries, including high tech, retail, financial services, healthcare and the public sector. With subsidiaries in more than 50 countries, the company is listed on several exchanges, including the Frankfurt stock exchange and NYSE under the symbol “SAP.” (Additional information at <http://www.sap.com>)

(*) SAP defines business software as comprising enterprise resource planning and related applications such as supply chain management, customer relationship management, product life-cycle management and supplier relationship management.