PepsiCo Jordan sponsors Paralympic Weight Lifting Champion in the 3rd Fazza International Championship

Press release

Published April 6th, 2011 - 06:59 GMT

Mutaz Juneidi, Jordan’s Paralympic Medalist for Men's Weight Lifting

As part of its continued support of athletes with special needs, PepsiCo-Jordan - winner of the 2009 King Abdullah II Award for Excellence – sponsored the participation of Jordan’s Paralympic Medalist for Men's Weight Lifting, Mutaz Juneidi in the 3^rd Fazza International Powerlifting Championship for athletes with disabilities, which kicked off in Dubai this month.

Amid fierce competition between participants from different countries around the world, Jordanian champion, Mutaz Juneidi, won the gold medal, coming in first place in the men’s 75kg weight category.

Sufian Al Salman, PepsiCo East Med and Africa HR Director, expressed his delight at Jordan’s ongoing participation in international Paralympic Weight Lifting tournaments, voicing pride in Jordan’s champion, Mutaz Juneidi, who has successively attained impressive results that add great value to the repertoire of accomplishments the Kingdom has recorded in this sport.

“PepsiCo-Jordan’s sponsorship of Mutaz Juneidi reflects our effort to encourage and upgrade Jordanian sports, most notably athletes with special needs, and to invest in their talents,” Al Salman said. He added that providing this kind of support pushes athletes to further excel, and helps promote a social culture that creates a sports environment in which champions can thrive.

After signing a sponsorship agreement with the Jordan Sports Federation for the Handicapped, PepsiCo-Jordan has been the official sponsor of all Mutaz Juneidi’s sporting activities since 2008.

Background Information

Pepsi Cola International

In 1965, Donald Kendall, the CEO of Pepsi-Cola, and Herman Lay, the CEO of Frito-Lay, recognized what they called “a marriage made in heaven,” a single company delivering perfectly-salty snacks served alongside the best cola on earth. Their vision led to what quickly became one of the world's leading food and beverage companies: PepsiCo.

For more than 50 years, as tastes, trends and lifestyles have changed, PepsiCo has evolved with them. Our willingness to adapt and grow has transformed our snack and soda company into a collection of global brands including Pepsi and Quaker, Gatorade and Tropicana, Frito-Lay and beyond. Today, PepsiCo is one of the world’s most-respected companies with products sold in more than 200 countries and territories and 22 brands that generate more than $1 billion each in estimated annual retail sales.