BeIN has signed a long-term deal to exclusively broadcast Wimbledon in the MENA region. With this landmark deal, beIN has become the first ever and only broadcaster globally to have rights to all four prestigious Grand Slam tournaments. BeIN already has long-term deals to broadcast the US Open, the Australian Open and Roland Garros. Besides these top four tennis events, beIN has also secured rights to the various ATP and WTA tournaments being played all over the world.
BeIN has deployed the latest broadcast and production technologies for these tournaments in host countries and through the involvement of top tennis players, analysts and commentators over the years. BeIN claims that these factors have enabled it to produce and present tennis with a local flavour. These events are broadcast on beIN in multiple languages including Arabic, English and French.
BeIN will further enrich the broadcast of various tennis events through beIN CONNECT. The broadcaster will also provide tennis fans up-to-date news, exclusive images and updates from all leading tournaments on beINsports.com and all of beIN’s social media platforms.
Commenting on this development, Yousef Al-Obaidly, Deputy CEO of beIN MEDIA Group said: “beIN intends to provide the best sports platform within the pay-TV industry, globally. BeIN will continue to pursue excellence in sports broadcast even as we expand our platform to appeal to the whole family. Tennis is a very popular sport in the region and it appeals to both men and women. It’s important for us to have sports that are household favourites. We are proud to have all the four grand slams on our platform and are thankful to Wimbledon for partnering with us and placing their trust in our ability to do the best for this prestigious global event.”
© Corporate Publishing International. All rights reserved.