National Arab Motors, KIA Motors dealer in Jordan Thursday announced that its customers in the kingdom will soon be able to have seamless access to any of its service centres in Amman, Wahadat and Al Bayader.
The announcement came after the company decided to install a customer relationship management system that links its service centres together via a virtual private network, allowing KIA engineers and customer support staff to access a centralized database via the Internet. The project, awarded to United Business Applications, an ACCPAC Business Partner & Solutions Provider in Jordan, will be implemented with the newly released ACCPAC CRM 5.5 software.
Nihad Zacharia, NAM General Manager said: “With a web based customer relationship management software, our sales, marketing, client care including our service personnel will all have access to customers and potential clients files anytime, anywhere.” He continues:”With an expanding client base across Jordan, we need such tools to ensure that KIA clients receive the best customer care available.”
Hatem Salah, UBA’s General Manager said that although CRM applications are relatively new to the market, Jordan’s small to medium businesses are being relatively quick in adopting this technology. He commented: “Jordan based businesses understand the value of customer support and satisfaction and are keen to invest in technologies that help them deliver on their promises.” He added: ”KIA motors quickly realized the value that CRM technologies bring to its customers and its level of service and support.” (menareport.com)
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