ALBAWABA - In a bid to revive its fortunes, Finnish tech giant Nokia is diversifying its portfolio, making a strategic move into the television sector. The company, once a powerhouse in mobile phone manufacturing, has seen a decline in popularity over the years, with its smartphone sales now being managed by an external entity.
Reports suggest that Nokia's foray into the television market comes as a response to underwhelming results in the smartphone segment. Despite previous rumors about such a move, recent information indicates that Nokia is now seriously considering this new venture.
Recent developments reveal that Nokia has teamed up with StreamView GmbH, a company operating in Europe, the Middle East, and Africa, to bring forth a lineup of smart TVs collectively known as Nokia Google TV. Running on Google TV software based on Android 12, these TVs mark a departure from Nokia's previous offerings by incorporating the latest technology from Google.
The new Nokia television range boasts size options ranging from 24 to 43 inches. The 24 and 39-inch models feature HD resolution, while the 43-inch variant offers FHD resolution. Additionally, the 32-inch models come equipped with both HD and FHD resolutions. The devices come with 1.5 GB of RAM and 8 GB of storage space, though pricing details are yet to be disclosed.
Nokia's strategic move into the television sector reflects a broader trend in tech companies diversifying their product lines. As the company aims to regain its former glory, industry observers are keenly watching how Nokia's entry into the television market will impact its overall business strategy.
