Sony and Darwish Technology showcase latest line-up of hospitality solutions in Doha

Press release

Published November 28th, 2011 - 05:29 GMT

Al Bawaba

Sony, the leading consumer electronics brand, held a seminar highlighting Sony’s hospitality solutions, including its range of BRAVIA Hotel interactive televisions. The seminar brought together key industry stakeholders including hoteliers, hotel chains, system integrators and consultants in Qatar.

Organized in collaboration with Sony’s exclusive distributor in Qatar, Darwish Technology, the seminar was held on 23 November, 2011 at Doha’s Four Seasons Hotel and featured exclusive exhibits of Sony Guest Room Solutions and Sony Professional Solutions.

Mr. Anand Mathur, General Manager, Sony Gulf said: “We are delighted to introduce our line-up of the latest hospitality solutions to our business partners in Qatar. The comprehensive line-up from Sony, with its stylish design features, will be the pride of many design conscious hotel lobbies, guest rooms and business centres.”

The BRAVIA Hotel interactive series boast screen sizes ranging from 22-inch to 55-inch and includes the 2011 edition of BRAVIA LED TVs and 3D LED TVs. Available in 32-inch, 40-inch and 46-inch screen sizes, the LED TV hospitality series has innovatively integrated features such as an LED clock and bathroom speaker connectivity.

A highlight of the showcase event was Sony’s 3D solutions packages, which feature 3D BRAVIA LED Hotel TV series in 40-inch to 55-inch screen sizes. These would offer hotel guests a superior entertainment experience through extending their in-room entertainment options to include PlayStation 3 (PS3) and Sony 3D Blu-ray disc players.

The Sony seminar additionally offered a first-hand experience of the increased levels of comfort and entertainment provided by Sony’s Guest Room Solutions, which include Sleek 2, a new life-style Hi-Fi multimedia system, bed-side iPod dock clock radios, media hubs for connectivity to devices and 10-inch digital photo frames.

Mr. Ziad Asmar, Executive Director of Darwish Technology said: “Our partnership with the world’s leading technology brand, Sony, spans six decades of successful milestones and benchmarks. This seminar highlights Sony’s pioneering products and services for a key industry in Qatar seeing as how this innovative line-up will help improve hotel’s digital platforms and, consequently, enhance quality services provided for their guests.”

As part of the seminar, Darwish Technology the leader AV System Integrator in Qatar displayed new products and services from Sony Professional Solutions for the hospitality industry that encompass digital signage, security systems and video conferencing systems.

Background Information

Sony

In 1946, Tokyo Tsushin Kogyo K.K. (Tokyo Telecommunications Engineering Corporation, the predecessor of Sony)
started as a small company with capital of just 190,000 yen and approximately 20 employees.
Founder Masaru Ibuka said the purpose of setting up the company was to "establish an ideal factory
that stresses a spirit of freedom and open mindedness that will, through technology, contribute to Japanese culture."
Symbolizing Sony's spirit of challenge to "do what has never been done before,"
the company has continued to release countless "Japan's first" and "world's first" products.