Qatar: URJUAN project: Modern city that preserves cultural heritage

Published December 17th, 2008 - 08:21 GMT

BARWA Al Khor, a subsidiary of BARWA Real Estate and a leading master developer of high profile projects, has identified the potential of the Al Khor area in Qatar as the next hotspot for tourism and luxury living in the region. The massive infrastructural developments and the booming expatriate population have made the area an ideal location for more world-class real estate projects.


Recognizing the outstanding potential within this culturally-rich suburban area, the QR 35 bilion - 'URJUAN' was officially launched by Hamad Bin Jasem Bin Jabir Al Thani, Prime Minister of Qatar, in November 2008, to be a residential community project, which reflects a modem city that preserves the heritage of Al Khor. The project, which will rise within one of Qatar's freehold areas, is being constructed to provide a unique environment where residents from a diverse range of global cultures may thrive.


Situated at the north of Al Khor, along the shore of Al Khor Bay on Qatar's east
coast, 'URJUAN' is set to become a self-sustained community in close proximity to the proposed Bahrain-Qatar causeway. Designed to offer over 24,500 housing units, the project will consist of a beachfront luxury hotel and resort, well-appointed apartments, and townhouses and villas. In addition, the project will include extensive gardens and tourist facilities such as a world class hotel business club and resort hotel, waterfront residences with full leisure facilities and three marinas, an 18-hole international golf course, and a club offering leisure and sport activities. The massive community development, which is named after a rare and precious blood-red dye extracted from sea shells native to the Al Khor area, will provide investors a unique investment opportunity with unparalleled quality and an enticing old-world charm within a modern community.


"The challenge for us is to build a cosmopolitan area - one which the Qatari nation can be proud of, and with the unhindered progress of the project, we believe that we are on track to achieve our goal," said Eng. Youssef Ahmed Al Hammadi, CEO of BARWA Al Khor. "The growing popularity of the Al Khor area with its natural bay as a thriving destination for first-class residential properties gives us an outstanding opportunity to cater to the growing demand among Qatari nationals as well as expatriate residents. With sales now open for the massive project, we are very optimistic of the prospects within this massive real estate venture, which focuses not only on providing modern luxury facilities to tenants but also on underlining the rich cultural heritage and natural beauty of Al Khor."


Located 57 kilometers north of Doha, Al Khor is older than the capital city, with
recent archeological finds in the area dating back to between 5600 - 5300 BC, proving the city's rich history and relevance to the development of Qatar's early civilisation. In line with this, the Government of Qatar has focused on Al Khor, among other major cities in the entire country, in an urban study, which has been undertaken with aims to develop an overall Master Plan of Qatar under Qatar Vision 2030. Additionally, the Urban Planning and Development Authority has also developed a Master Plan for Al Khor, which is paving the way for more expansion works to pour into the city.


"As Al Khor continues to undergo a complete urban regeneration movement, we are seeing the transformation of a picturesque city that exudes outstanding potential to become a premium hub for development without compromising its cultural heritage. This city offers unprecedented opportunities to investors who are seeking to acquire properties that feature superior facilities within a community setting and that highlights the history and culture of an authentic Arab lifestyle. We are looking forward to the completion of this massive undertaking and the success it will generate in terms of sales and architectural praise from our peers and customers alike," concluded Al Hammadi.

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