dubai quality group picked as business model by student delegation from george washington university
Study group devotes full semester to examine Dubai's business dynamics
Dubai Quality Group (DQG), a non-profit organization dedicated to raising the general performance level of the local business environment, has announced that a delegation of 24 students from George Washington University recently completed a study-tour in Dubai where the group took a deep insight into the role of DQG in promoting quality and improving business standards.
The students have been required to visit and study the business dynamics of a certain country for one semester as part of their Master's Degree program under the Business Administration Faculty of George Washington University. For this purpose, the group chose the UAE, particularly the booming emirate of Dubai, while DQG was among three quality-oriented organisations selected as business models for the activity.
"DQG plays an important role in the UAE's economic development by helping cultivate a culture of excellence across all sectors. It has been a pleasure showcasing DQG's aims, achievements and plans to our visitors from George Washington University, who have been impressed by the rapid economic gains made by the UAE," said Marwan Al Sawaleh, DQG Chairman.
"We have conducted study programs in various places around the world, including China, India and London, but this is the first time we have brought the students in the Middle East. We have chosen Dubai as we consider it a gateway to the region. This trip will be a significant eye opener for the students on the economic potential of the region," said the delegation's head Dr. Salah S. Hassan, Chairman and Professor of Global Marketing and Strategic Brand Management of the Business School's Department of Marketing.
"We are grateful to Dubai Quality Group for the opportunity to learn more about the organisation. DQG plays an important role in maintaining the business community's high-quality standards, which serves as the backbone of economic prosperity," added Dr. Hassan.
The students specifically explored DQG’s history, its portfolio of operations and the major programs and services it has implemented. The group also focused on the role of DQG in Dubai’s business environment and in building business partnerships for economic development. Additionally, the students identified the opportunities and challenges facing non-governmental organisations in the UAE and the rest of the Gulf region, and analysed major initiatives directed at sustainable development.
"DQG has been in close coordination with various professional bodies and academic institutions all over the world. It is an honour to have attracted the interest of another internationally recognised business school, which only affirms DQG's growing global reputation as a bastion of business excellence," said Al Sawaleh.
DQG has intensified its campaigns across all sectors as part of its aim to project an image of high-quality, innovation and excellence for Dubai and the rest of the country. DQG has conducted numerous high-profile networking events, benchmarking activities and comprehensive workshops and seminars that offer high-impact results in terms of improving business performance and quality standards.
"DQG plans to enhance existing programs and develop more innovative strategies designed to help fast track the country's economic development. It is also our aim to further expand our reach across all sectors of the society and encourage as many organisations as possible to be part of our advocacy for excellence," concluded Al Sawaleh.
